Last Updated: January 31, 2023

We are committed to safeguarding the privacy and security of our customers and visitors. This Privacy Policy explains how we collect, use, store, and protect your personal information, as well as your rights concerning your data.

1. Information We Collect

We may collect various types of personal information when you interact with our website, including but not limited to:

• Personal Identifiable Information (PII): Name, billing address, shipping address, email address, phone number, and payment details (processed securely through third-party payment processors).
  
• Account Information: If you create an account, we collect login credentials, order history, and preferences.
  
• Transaction Data: Records of purchases, returns, refunds, and order details.
  
• Browsing and Device Information: IP address, browser type, operating system, referring URLs, and interactions with our website, including product views and time spent on pages.
  
• Cookies and Tracking Data: We use cookies and similar technologies to improve your experience, personalize content, and analyze website performance.

2. How We Use Your Information

The personal information we collect is used for the following purposes:

• Order Processing & Fulfillment: To process, ship, and deliver your purchases, provide order confirmations, and issue refunds if necessary.
  
• Customer Support: To respond to inquiries, resolve issues, and provide assistance related to our products and services.
  
• Personalization: To tailor your shopping experience by recommending products, saving preferences, and displaying relevant advertisements.
  
• Marketing & Promotions: To send promotional emails, newsletters, and special offers (you may opt out at any time).
  
• Security & Fraud Prevention: To detect, investigate, and prevent fraudulent activities, unauthorized transactions, and potential security threats.
  
• Legal Compliance: To comply with applicable laws, regulations, and law enforcement requests.

3. Sharing of Information

We do not sell or rent your personal information to third parties. However, we may share your data under the following circumstances:

• Service Providers & Partners: We work with trusted third-party service providers who help us operate our business, such as:
  
• Legal Obligations & Protection: If required by law, we may disclose personal data to comply with legal processes, enforce our policies, or protect our rights, safety, and property.
  
• Business Transfers: In the event of a merger, acquisition, or sale of assets, personal information may be transferred to the acquiring entity.

All third-party partners are contractually obligated to protect your personal data and use it solely for the specified purposes.

4. Information Security

We take the security of your personal information seriously and implement robust safeguards to protect against unauthorized access, loss, misuse, or disclosure. These measures include:

• Secure Socket Layer (SSL) encryption for all transactions.
  
• Strict access controls and authentication protocols.
  
• Regular monitoring and security assessments to detect vulnerabilities.
  
• Secure payment processing through PCI DSS-compliant providers.

While we strive to maintain strong security standards, no method of transmission over the internet or electronic storage is 100% secure. We encourage users to protect their account credentials and notify us immediately of any suspected security breaches.

5. Cookies & Tracking Technologies

We use cookies, web beacons, and tracking technologies to improve website functionality and analyze user behavior. Cookies help us:

• Remember login details and shopping preferences.
  
• Provide personalized product recommendations.
  
• Analyze website traffic and optimize performance.
  
• Serve targeted advertisements based on browsing history.

You can control or disable cookies through your browser settings. However, disabling cookies may impact certain website functionalities.

6. Your Rights & Choices

Depending on your location, you may have the following rights regarding your personal data:

• Access & Portability: Request a copy of your data.
  
• Correction: Update inaccurate or incomplete information.
  
• Deletion: Request deletion of your personal data, subject to legal requirements.
  
• Opt-Out: Unsubscribe from marketing emails at any time.
  
• Restrict Processing: Limit how we use your data in certain circumstances.

To exercise your rights, contact us.

7. Retention of Information

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, and resolve disputes. After the retention period, we securely delete or anonymize data.

8. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our business practices or legal requirements. Updates will be posted on our website with the revised "Last Updated" date. We encourage you to review this policy regularly.

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please contact us.

By using our website, you acknowledge and consent to the collection, use, and sharing of your personal information as described in this Privacy Policy.